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    Proxies. Update
    Copied!
    Feb 24
    2025
    The $4.5B Opportunity in Non-Alcoholic Wine – Why Now?


    The non-alcoholic wine market is booming, projected to triple from $1.46B in 2022 to $4.5B by 2028. With Gen Z and Millennials leading the charge, the demand for premium, complex NA beverages has never been stronger.


    A growing 61% of Gen Z and 49% of Millennials are actively cutting back on alcohol. According to IWSR, Millennials alone made up 45% of NA drink consumers in 2023, surging to 61% in 2024. These shifts are fueling an industry-wide transformation.


    Proxies is leading the charge. We’re redefining NA wine with bold, sommelier-approved blends, and the market is responding—500K+ bottles sold, retail expansion accelerating, and investors taking notice.


    The NA wine revolution is happening now, and we’re leading it. Invest today and be part of the $4.5B revolution.


    https://www.frontfundr.com/proxies


    Charlie
    Co-Founder & President