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As you may well know FrontFundr is part of a holding company called SMV (Silver Maple Ventures) - an Alphabet to our Google, a Facebook to our WhatsApp. As well as FrontFundr, SMV is also the holding company for our sister platform DealSquare Technologies Inc, (“DealSquare”) a platform as a service (PaaS) application utilized by financial professionals to access and manage private market investments for their clients. We’ve written this blog post to inform you, our clients and stakeholders, about an anticipated change to SMV’s corporate structure.


As a holding company SMV does not provide any products or services itself, nor does it actively participate in the day to day running of either FrontFundr or DealSquare. It does, however, hold the controlling stock in both companies and, as such, provides crucial oversight for their direction and development. To that end SMV consistently endeavours to bring opportunity to its stakeholders and innovation to the industry through both companies. 


In order to better manage this goal more efficiently, we are undertaking a process of ceasing our operations as an Exempt Market Dealer (EMD) with SMV, and transferring these responsibilities to our new corporate entity, FrontFundr Financial Services Inc. (“FrontFundr”). Once this action is completed, DealSquare and FrontFundr, both, will be subsidiaries of SMV and 100% owned by SMV. 


For our clients, stakeholders and other industry participants - other than a change of corporate name - there will be no material impact to our current business activities, previous relationships or future dealings. The date for this action to complete is set for October 1st , 2020. If, however, you have any questions regarding this notice, please contact us anytime at support@frontfundr.com and we will be more than happy to provide further information.

By : Peter-Paul Van Hoeken

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